SEO consultation vs. package approaches
I spent hours, months, nearly two years doing SEO for my company in Cambridge. One day, my boss turned to me and said, “We've fired our SEO firm. They weren't doing a good enough job, and I believe we can do better on our own. And, actually, I'm quite busy, so why don't you do some research and present a strategy to me as soon as possible?”
Experts say you perceive more when under pressure, which is why people feel time slows down in heart-stopping situations. Knowing that my job was on the line, I learned as much as possible about SEO and formulated a strategy that we implemented. Within a couple of months, we went from being ranked in the 60s to the top five spots in our targeted keywords.
I'm happy to do the same for your site, and to let you do the costly legwork while teaching you how to move forward on your own.
Why am I offering search engine optimization consultation rather than the more lucrative, time-intensive full SEO package?
First, it's because I see a clear need for such services, particularly among small businesses. Someone needs to bridge the gap between arm-and-a-leg packages and non-optimized sites. Second--and this is personal, but in today's office, the personal matters--I am now a mother. I've got a lot of corporate experience, but I'm happy offering guidance and spending the rest of the time enjoying my family life.